A trade press profile of EndX's rapid rise in under four years, including the Grosvenor contract that nearly got away. Things are going well enough that the staff had a day at York Races.

EndX first bid for Grosvenor's business and lost out when a rival was picked for a trial. With no other big casino deals in sight, the company paid for its development by selling to leisure clubs, gyms and snooker halls instead.

Then Grosvenor ran into trouble with the system it had chosen and came back. EndX had a trial running within four weeks, and a contract for the rest of the estate followed. The company took on casino people and programmers, moved to bigger premises and picked up many former SGM customers.

For international sales EndX first worked with John Huxley, and is now linked with TCS. The Casinos Austria deal is part of the push abroad.

Nick Boyes-Hunter says the point of the software is to raise gaming revenue by giving managers the figures they need with as little typing as possible. The missing piece has been slots, which also matters for any move into the US. An on-line slot system is due in the autumn, so one card, with the player's photo printed on it to stop swapping, will cover slots, tables and catering.

EndX staff at York Races. Only one corner of the original photo survives in the archive.

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